Nora Huin 
Explore this insightful discussion between Thomas Laboulle, CEO and Founder of Toku, and UC Today’s David Dungay as they dive into the need for Digital Optimisation, why an end-to-end approach is critical for enterprises, and how businesses should approach the task of tying their existing tech to new investments to get seamless customer experiences.
In this dynamic era of digital reliance, what unfolds as a crucial aspect is the consumer’s expectation of seamless in-app support. Let’s navigate through the evolving landscape of consumer preferences and explore the essentials users anticipate in the realm of in-app communications.
Here, we uncover the different types of customer support expected in an app and how in-app communications can benefit your brand.
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Ana Castrillon 
Girish Dharmaraj 
Thomas Laboulle