Customer Engagement

Creating Seamless Customer Experiences: What Singapore Consumers Really Expect in an Interaction

As we enter a post-pandemic environment, customers perceive more proactive service standards and personalised interactions as a given. To support this demand, organisations must evolve their communication channels. However, there is a significant gap in our understanding of what exactly … Read More

Turn Your CRM Into a Contact Centre with the Toku for Salesforce Integration

Customer Relationship Management (CRMs) and contact centre platforms are two commonly used systems in every business today. Salesforce is one of the most popular CRMs that helps business owners easily track all communications and nurture relationships with their leads and clients. It … Read More

How to Minimise Customer Effort and Maximise Customer Experience

Many businesses aim to exceed expectations with little delights – like warm chocolate chip cookies waiting for you in the hotel room. However, research from Gartner shows that exceeding expectations, or delighting customers, has little impact on customer loyalty and actually … Read More

It’s good to talk – Why Voice Still Outperforms Other Communication Channels

It’s easy to think that telephone communication has had its day. But not when it comes to customer support.  In fact, it’s a damaging misconception that leaves your customers outside in the cold if you decide to abandon telephone support. … Read More

Everything you need to know about Contact Centres as a Service

Customer Experience has become more important in improving brand perception and customer retention. With contact centres at the forefront of customer service, companies need to ensure that they can operate seamlessly no matter where they are. Here’s where CCaaS comes in! … Read More

We Raised a $5M Series A!

We’re thrilled to announce that Toku has raised USD $5M in a Series A funding led by DX Ventures with the continued participation of existing investors, Tembusu Partners, and Neptune Invest Asia! … Read More

Infographic: 4 Steps to Humanise Your Customers’ Digital Experience

In our webinar, Optimising Customer Engagement in a post-COVID world, our speakers discussed how to strike a balance between automation and humanisation of customer communications. Here’s a snapshot … Read More

5 Business Communications Trends in the “New Normal”

Times of crisis are often a trigger for change and innovation. That’s certainly true for the global coronavirus pandemic which has been the catalyst for a mass transition to cloud technology and remote working … Read More

How to Humanise Your Customers’ Digital Experience

If there’s one thing you can say for sure about the human race – we know how to adapt and survive. Even in the midst of the upheaval of the Covid-19 pandemic, we’ve found new ways of working and living … Read More

How To Boost Customer Experience with Communication APIs

Ever experienced customer service that’s so good it makes you go, “Wow!”? It’s a rare thing indeed. You know you’ve nailed customer engagement when people are impressed enough to tell their friends … Read More